Websites That Write Your Salesletter For You?  by Robert Plank

When you sell anything on the internet… whether you do it using e-mail marketing, forum marketing, blog posting… if you sell e-books, physical products, e-classes, even a newsletter… the best way to sell anything is using direct response sales copy.

But not all of us can be world-class copywriters like Michel Fortin. I consider myself a pretty sloppy copywriter, and althought I can whip up a headline, quick story, bullet point list of benefits, testmonials, feature list, guarantee and a call-to-action… I will never be a great copywriter.  Gary Halbert can’t hold my attention for longer than a few minutes, I’ve never read Scientific Advertising, so how do I scrape by writing average sales copy?

The answer is: practice and resources. I’ve written enough sales letters that I know what my audience wants and how I can present it to them to maximize sales.  I rarely spend more than a couple of hours writing even 5 or 10 page sales letters, and some have converted as high as 19 percent for me.

Even if you don’t have the skill or the practice, you can still hit the following sites to produce an average sales letter, enough for a copywriter to rewrite it or critique it.

Site #1: Digg.com
As far as I’m concerned, Digg is THE best place to find…

…niche headlines from popular, specific and benefit-oriented, but funny news items.  Go to Digg.com, type in your niche keyword and click Search.  Then refine the search to search by the title only (so your keyword is in the title), show all stories (not just front page stories), and sort by most diggs (so the news items “the people” like float right to the top).  Using the Digg technique, I helped a copywriter come up with this headline: “Man Wins Divorce Without a Lawyer In Sight!”  Makes you want to find out more, right?

Site #2:

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